Invention Marketing Materials

Once your invention has its final product design, a prototype (virtual or physical) and packaging, it is now time to promote your product. This means trade shows, cold calling potential buyers and licensers and networking with the local and national business community. While doing so, invest the necessary time and money into your marketing materials. Whether licensing or manufacturing and distributing the product yourself, professionally designed marketing materials sets you apart from your competitors and increases the perceived and real value of your product.

Invention Logo Design and Product Branding

The most useful, economical and groundbreaking idea will not make it from design to sales floor without effective brand communication. Using several initial concepts per product, our designers will ensure that your invention's overall plan and vision will be effectively communicated on all aspects.

Sales Sheets

Sales Sheets are one of the single most important tools in your arsenal to find licensors, manufacturers and distributors. These companies use Sales Sheets to filter through the hundreds of products and services they evaluate. At trade shows, invention Sales Sheets are a necessity, and outside of trade shows, these act as a mini-brochure, business card and material information sheet. Use our three tiered approach to get the quality and business you need out of your Sales Sheets.

• Hook
  Eye-catching graphics and specific color-oriented designs are used to excite and draw in the observer to your sales sheets.
• Educate
  After you have "hooked" your viewers attention, educate your audience on the special features and benefits of your invention. Your invention's Sales Sheet should invoke the idea of "wow, why didn’t I think of that!"
• Contact
  Finally, spur your reader to action by getting them to pick up the phone. The reverse side of the Sales Sheet contains details and specifications about your product invention including answering basic questions and providing them with your contact information.

The more effective your Sales Sheet, the more options you’ll have opened for you and your invention.

Benefits with Design My Idea

The importance of your invention's marketing materials cannot be overstated and when designing invention marketing materials, experience counts. With professional graphical representatives of your invention, the credibility, marketability and feasibility of your invention rise immensely.

Experience in designing hundreds of consumer products for multiple markets also shows in the consistency of our designs. Keeping your branding and marketing materials consistent is highly important to your product's success. This means your website, logo, branding and even your finished product should all be congruent within the same group of targeted designs.

Marketing Materials Examples

Marketing Material Items

Design My Idea Features

• Each service includes 2-3 initial design concepts or styles to narrow down your final Invention Showcase or Invention Design.
• Each design phase requires approval by the client via email, verbal or written communication. This is our way of ensuring customer satisfaction with the final design(s).
• All completed artwork, including all design modifications or additions, are property of the inventor upon full payment with no royalty fees.
• All artwork can be utilized in additional services offered by Design My Idea.